Value Attributes Research

PriceBeam's Value Attributes Research presents customers with a series of choices. Using choice-based conjoint analysis, we are able to determine the value customers put behind each tested feature.

• Define the attributes yourself: e.g. brand, size, performance, packaging, price. Similarly, define the possible values (levels) for each product attribute.
• Determine the optimal price for new products.
• Run the analysis in a single market or across multiple countries
• Detailed understanding of value drivers for existing products.
• Ideal for managing price increases.

Run the analyses in 109 countries around the world without leaving your desk. PriceBeam takes care of finding respondents, asking the right questions in the local language, interpreting results, and delivering the final analysis to you.

• You define the target market and describe the product.
• PriceBeam finds the right respondents in each of the markets.
• Run single-market assessments.
• Run and compare results between countries, as part of international launches or price increases.